Article Writing And Submission

As more and more of us are using the internet, people are finding more and different ways to advertise online. Article Submission is proving to be a valuable method, but it needs to be used effectively in order to drive traffic to your site. Well written articles can be the cornerstone of your SEO campaign. Having articles that other webmasters want to publish is an astoundingly useful SEO tool. Article submission is a method of Search Engine Optimization favoured by Google. It is effectively a way of gaining good back-links in exchange for well-written and knowledgeable information.

Article Writing

Article writing can be fairly straightforward, but never forget, a badly written article can be worse than no article at all. We have put together a few useful tips to help you get started.

1. Approach it confidently. You know what you want to say - your problem is working out how to say it best. Be sure that you are writing on something that you are knowledgeable about. If you know your topic the article should flow confidently and that will be picked up by your readers.

2. Research carefully. Be very sure that you DO know your topic. Spend some time researching your topic, even if you do know it well. Things do change!

3. Keep it simple.  Before you even start, be quite clear about exactly what you want to say. Try to view your topic through the eyes of your reader. Remember that they may know nothing about your topic. Avoid jargon, unless you explain it. Keep the language simple and straightforward. Once you start just keep going to the end and then sit back and proof read and spell-check.

4. Keep it short. Use bullet points or numbers if you can. Write short paragraphs. Readers will get lost in long paragraphs – no matter how interesting the content. Also, don’t make the article too long; between 300 and 500 words. Anything too much longer will lose your reader.

5. Keep it interesting. Construct good attention-grabbing titles and headings. If you can keep your reader interested they will keep reading. Use real-life examples – situations your reader can relate to. The whole point of writing an article is to get it read. Select a specific topic and write a short readable article, rather than a mass of information that tries to cover too many areas. Never forget, you are writing an article that leads your reader to your website. Be careful not to turn your article into a sales leaflet.

6. Keep it SEO. This means bearing in mind your keyword strategies. Treat article-writing as you would a page on your website, and incorporate your best keywords and key phrases. Ensure that while your article remains unique and varied, you use your keywords repeatedly and effectively.

7. Keep it Evergreen. Be very careful not to include information that will date your article. It will be out there for a long time, and it needs to look fresh and relevant all the time. Avoid using dates or any information that will place your article in a specific time-frame. An article is different to a press-release.

8. Proofread. Never submit your article immediately you have written it. Take some time out then come back and read it through, and then re-read it. Wherever possible have at least one other person read it as well. Be sure that you have carefully checked the content – that it reads well and makes sense. Check the grammar and the spelling – easily done with a spellchecker.  No amount of information or knowledge can overcome a poorly written, badly constructed article.

Article Submission

Getting your article submitted
So you have a well-written, interesting article – now what do you do with it?

You now need to get your article into article directories.
There are a couple of ways this can be done:

• Article Submission Software
  Buy the article submission software, load your articles in it, and press “submit”. The software then takes it right out of your hands and does the submissions for you. The downside to this software is that the good ones are can be a bit costly, the bad ones a waste of money, and you can only tell the difference after you’ve used the service.
• Manual Article Submission Service
  A submission service such as the one we offer where your articles are manually submitted to article directories that will be valuable and relevant to your site.
  Have a look at both options and see which one works for you

You’ve submitted it – now what?
Now that your article has bee distributed, you simply wait and see.
If the article was well-written, and the directories valid, you should see an increase in one-way links to your site. Even better, you can be fairly certain that the traffic driven by article submission is targeted. Visitors that click on the links in your articles are already potential customers. Article submission also gives your site credibility, because you article demonstrates your knowledge about the subject of your article. All these factors can only improve both traffic to your site, and your web ranking.
As an experienced business owner you probably have a host of information that could easily be converted into informative and valuable articles. Start slowly, get the hang of it and then do keep them flowing regularly.