{"id":1597,"date":"2012-12-23T16:58:33","date_gmt":"2012-12-23T16:58:33","guid":{"rendered":"http:\/\/www.consultancymarketing.co.uk\/blog\/?p=1597"},"modified":"2012-12-23T16:59:00","modified_gmt":"2012-12-23T16:59:00","slug":"rich-snippets-for-idiots","status":"publish","type":"post","link":"https:\/\/www.consultancymarketing.co.uk\/blog\/rich-snippets-for-idiots\/","title":{"rendered":"Rich snippets for idiots"},"content":{"rendered":"
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Rich snippets have been around for a while now – a technological improvement from the search engines that has left most of us wondering ………… what is it?<\/p>\n

Andrew Tobert explains in an as-easy-to-understand-way-as-possible what it all means. He points out that search engines are not as clever as humans, and that the meaning of certain words may not be clear to a search engine because it is unclear as to the context. He uses the example of the “Taj Mahal” which might be the wondrous building to the south of Delhi, India – or<\/strong> the name of your local Indian restaurant. The search engine will not know. But, with rich snippets, this can be made very clear to a search engine.<\/p>\n

Let Andrew tell you here Rich snippets for idiots.<\/a> He has done a great job in explaining it all for idiots. It worked, I understood it !!!!!<\/p>\n","protected":false},"excerpt":{"rendered":"

Rich snippets have been around for a while now – a technological improvement from the search engines that has left most of us wondering ………… what is it? Andrew Tobert explains in an as-easy-to-understand-way-as-possible what it all means. He points out that search engines are not as clever as humans, and that the meaning of […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":""},"categories":[18],"tags":[],"class_list":["post-1597","post","type-post","status-publish","format-standard","hentry","category-search-engines"],"jetpack_featured_media_url":"","jetpack_publicize_connections":[],"yoast_head":"\nRich snippets for idiots - Bournemouth SEO<\/title>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<meta name=\"googlebot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"bingbot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.consultancymarketing.co.uk\/blog\/rich-snippets-for-idiots\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rich snippets for idiots - Bournemouth SEO\" \/>\n<meta property=\"og:description\" content=\"Rich snippets have been around for a while now – a technological improvement from the search engines that has left most of us wondering ………… what is it? 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