PPC Advertising management services (Pay Per Click)

Pay per click used to refer to adverts on search engines - Google Adwords or Microsoft Adcenter - but is now also being used within social media.
PPC can be a great way to make a low-cost start in bringing more business to your website.

See the table below for guidelines on our management feed to run/optimise your Google Adwords account.

Google PPC Monthly Management

Your Google Adwords Monthly Spend

Up to £999 

£1,000 to
£2,499 

£2,500 to
£4,999 

£5,000 to
£9,999 

Over £10,000 

Our Fee

12%

10%

8.5%

7.5%

Call us!

Set Up Fee

None

None

None

None

None

Billing Period

30 Days

30 Days

30 Days

30 Days

30 Days

Dedicated Account Manager

Yes

Yes

Yes

Yes

Yes

Bear in mind also that there are other options you might want to pursue, particularly Microsoft Adverting (on the Bing search engine) and Facebook.

Google Adwords or Microsoft Adcenter

Not set up with Google Adwords yet? PPC Start-Up – A package that will get your PPC Advertising campaign up and running. Using our marketing skills, we will, in consultation with you, agree a number of keywords to be used in your PPC campaign. We will then initialize your pay-per-click account with Google Adwords or Microsoft Adcenter. Once the account has been created we will help you understand the process to ensure that your account is operating smoothly and efficiently. Thereafter, the monthly management and control is with you.

Our Start-Up package will cost you between £150 and £500 depending on the complexity involved. The search engines will then bill you monthly with no extra costs from us.

Social Media Advertising

Traditional PPC within search engines is being challenged by advertising with social media. Advertising, sponsored stories, promoted posts are all new ways of targeting audiences with the various social media platforms.

MfP PPC Services can help you identify relevant target markets and create effective adverts. We work within your own account so that you always have total control over your budget.

We can help you get your campaign up and running, and be on hand to offer advice and training if you would like to manage the account yourself, or we can fully manage your campaign; working within your budget to maximize the benefit of your advertising. A lot of our clients use a combined approach, self management some months, and using our full service during others.

You are not committed to any fixed period contract with us, and we are happy to work on a month by month basis.

Retargeting

Retargeting or remarketing involves the use of cookies to identify visitors to your website, and then advertising your products or services to them after they have left.
Retargeting can produce excellent results, as it focuses on audiences that have already expressed an interest in your product and services.
MfP Website Marketing can set up and manage a remarketing campaign for you. Retargeting is currently being applied within Facebook as well as the major search engines, and we can help you decide where best to focus your efforts

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Testimonials


The following are a number of testimonials from satisfied clients. We are really pleased to receive these testimonials, and proudly list them here.

Thanks for the website Ian.
As you stated, I have had a steady stream of enquiries since setting me up on the internet.
Simon
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Morning Ian, just a short note to say 'thankyou' for the work on my website. Not only am I pleased with the way it looks, but I could not believe it when I got my first enquiry from it only a few days after its completion. All you said would happen has indeed happened.
Regards
Glenda
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Thank you very much for your kind help. It is really a good advice for my marketing plan.

Thanks and best regards,
Thi
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Hi Ian Just a short note to tell you we have had a very good season, an excellent sales increase so we should be ok now the autumn is here and going very soon into Winter.. . . . . . . . .
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Thanks Ian. The website has certainly increased our Bookings and we look forward to next year.
Best Wishes
Sue
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I am not really interested in getting back in to PPC as it cost a lot of money last time for not a lot of return. We have been without it for over a year and what you are doing is still increasing visits and turnover on the site.
Regards
AJ
Director
Sports Outlets
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Just a quick note to say I’m very interested in maintaining the website you have completed a marvellous job of so far. We are already noticing a complete change and receiving a lot higher internet inquires.
Thanks Ian
Marie
Director
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Hello Ian, came across your website via a Google search and wanted to say how impressed I am! The marketing plan template arrived within seconds of my request - it is clear, tremendously helpful and has provided me with the structure I desperately lacked as I prepare to kick off my new business on 1st September! A really super service, am sure I will be in touch again over the coming weeks to discuss other elements of your offer.

Thanks and regards
Sarah
Director
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....... I have also noticed the success of extra clicks! Business is also up by at least 15 percent from last year. Regards
Simon
Owner (Dry Cleaners)

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I would just like to bring a ray of sunshine to your day (well it did for me).
Since we started to work with Ian Smith, our Adwords guru, our results have improved impressively. These figures are the average across the board, ..
Our Click through rate has gone from 1% to a very credible 4.5%
Our average cost per click has dropped from 87p to 63p (just remember some clicks are still £2+).
Our average position has gone from 5.4 to 4.6
So all in all a very good result and with further input we hope to do even better.
Chris
Interior Design Retailer
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