Classified Advertising Articles

4 classified advertising articles to choose from:

1. Revealed: How To Use 'Two-Step' Advertising To Rapidly Grow Your Service Business

2. This Common Classified Advertising Mistake Will Cost You Dearly

3. How To Use The 'Combo Effect' To Multiply The Results And Profits Of Your Advertising

4. How To Skyrocket Sales Using Classified Ads - Give Them A Try, They Often Achieve A Great Response

"This Common Classified Advertising Mistake Will Cost You Dearly"

Classified advertising is a truly great business building tool you can use to generate dozens and dozens of leads for your service business.

Whether your target market(s) is based locally or further away there are publications, trade magazines, newsletters, and newspapers that will be read by your prospects.

Placing small ads in the classified advertising section of these publications will generate leads for you - I guarantee it!

The great news is that classified advertising even with large publications is relatively inexpensive.

But of course it's not how much it costs that's important. What's important is how much profit you generate from using classified advertising.

Here's The BIG Mistake…

By far and away the biggest mistake people make with classified advertising, and all other forms of advertising is not using a benefit written headline. This alone is the key to creating effective classified advertising.

Omit a headline and I guarantee your classified advertising will flop. And a benefit headline doesn't mean you use your company name!

Great template headlines to use are…

How To…
Are You…
Free Report Reveals…

Don't forget classified advertising is a great lead generator because the reader is actually looking for your service. But remember you will be up against your competitors, so your headline must grab the reader immediately.

I assure you, if your headline doesn't get the readers attention you will not succeed. Simple but true!


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The following are a number of testimonials from satisfied clients. We are really pleased to receive these testimonials, and proudly list them here.

Thanks for the website Ian.
As you stated, I have had a steady stream of enquiries since setting me up on the internet.
Morning Ian, just a short note to say 'thankyou' for the work on my website. Not only am I pleased with the way it looks, but I could not believe it when I got my first enquiry from it only a few days after its completion. All you said would happen has indeed happened.
Thank you very much for your kind help. It is really a good advice for my marketing plan.

Thanks and best regards,
Hi Ian Just a short note to tell you we have had a very good season, an excellent sales increase so we should be ok now the autumn is here and going very soon into Winter.. . . . . . . . .
Thanks Ian. The website has certainly increased our Bookings and we look forward to next year.
Best Wishes
I am not really interested in getting back in to PPC as it cost a lot of money last time for not a lot of return. We have been without it for over a year and what you are doing is still increasing visits and turnover on the site.
Sports Outlets
Just a quick note to say I’m very interested in maintaining the website you have completed a marvellous job of so far. We are already noticing a complete change and receiving a lot higher internet inquires.
Thanks Ian
Hello Ian, came across your website via a Google search and wanted to say how impressed I am! The marketing plan template arrived within seconds of my request - it is clear, tremendously helpful and has provided me with the structure I desperately lacked as I prepare to kick off my new business on 1st September! A really super service, am sure I will be in touch again over the coming weeks to discuss other elements of your offer.

Thanks and regards

....... I have also noticed the success of extra clicks! Business is also up by at least 15 percent from last year. Regards
Owner (Dry Cleaners)

I would just like to bring a ray of sunshine to your day (well it did for me).
Since we started to work with Ian Smith, our Adwords guru, our results have improved impressively. These figures are the average across the board, ..
Our Click through rate has gone from 1% to a very credible 4.5%
Our average cost per click has dropped from 87p to 63p (just remember some clicks are still £2+).
Our average position has gone from 5.4 to 4.6
So all in all a very good result and with further input we hope to do even better.
Interior Design Retailer